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"Interior Design" Features Alloy's High-Rise Tower

Split image featuring two architectural spaces. Left: curved bronze reception desk beneath recessed ceiling lighting and a dramatic kintsugi-inspired wall detail with illuminated gold fissures. Right: serene courtyard with central tree beneath a large oculus opening, built-in stone seating, wood accents, and soft natural light.

Interiors That Wow

Interior Design Magazing recently featured Alloy in an article, "7 Residential Towers that Wow", highlighting several different aesthetic highlights of our new high-rise, mixed-use development in downtown LA.

  • Kitsungi
    Celebrated Los Angeles-based designer Gulla Jónsdóttir brings the Japanese art of kintsugi into the architecture of the lobby and third-floor lounge. Kintsugi is a traditional practice in which broken pottery is repaired with lacquer mixed with powdered gold, silver, or platinum. Here, that philosophy is reinterpreted at an architectural scale. Illuminated gold seams trace across concrete walls like sculptural fault lines, referencing visible repair without marking actual damage, connecting Alloy’s contemporary interiors to ideas of resilience, layering, and transformation.

  • Curated Social Spaces
    Beyond the kintsugi-inspired walls, the magazing notes how interiors layer in rich, sculptural detail. Intimate booths are moodily lit by Massimo Castagna’s brass sconces, casting a warm glow across textured plaster walls. Other convivial seating groups feature Draga & Aurel’s swiveling chairs paired with rounded tables, creating flexible, social pockets that feel both elevated and inviting.

  • Oculus Lounge
    The beautiful oculus in Alloy's rooftop lounge creates a dramatic, open-air skylight that frames both the sky and a mature tree rising through its center. The circular cutout brings daylight down into the space, casting shifting shadows across the surrounding concrete walls and built-in seating. The juxtaposition of raw, monolithic structure and living greenery softens the architecture, turning the courtyard into a calm, sculptural retreat. It's a striking interplay between the warm wooden ceiling, open sky above, and tree growing through the middle.

Inspired Downtown Living

Currently the tallest building in the LA Arts District, Alloy blends creative architecture with exceptional upscale amenities. Get in touch to explore available apartment floor plans, move-in specials, and more.

Split image showing two views of a sculptural residential lobby. Left: curved blue velvet banquette with brass pedestal table beneath circular backlit wall art on a plaster wall. Right: expansive lounge with herringbone wood floors, rounded ceiling details, mustard accent chair, sculptural coffee tables, brass planters, and layered lighting.